Your Success Begins with a Burning Desire

Dear loving people,

Have you known that there is a positive side of DESIRE? In your quest for success, one of the very first ingredients should be and is desire. Do you know what you want out of life? Your desire is the planting of your seed. Your desire for success must be so strong within you that it’s the very breath of your life. It must be your first thought when you wake in the morning, and your last thought when you go to bed at night. That is what I refer to as a ‘burning desire.’

Many times over, people ask me the same question “What is it that makes a man go where others don't dare tread, and that keeps him going even when the odds seem so insurmountable?” My response has always been very simple; a burning DESIRE is what it is. Desire is one of the strongest emotions and one of the greatest forces man has ever known. When harnessed properly it will give you everything you have ever wanted! Desire is the Fuel for success.

A success oriented individual has a burning desire for success that overpowers or crushes his fear of failure completely. There is absolutely no other way to attain the success you really desire without stepping out to take-up the work needed to be done and the risk needed to be embraced.

You must have heard it over and over that where there is a will there is a way, but what you’ve not been told is that the will doesn't exist by itself and of itself. It is fueled by desire. If you have lost your desire for whatever it is you want you have lost the ‘will’ and consequently you chances of ever succeeding.

The desire to succeed must be the other side of any achiever’s coin. Let me tell you now in very strong terms that all success, all achievement that is meaningful, and all success stories you have heard and will ever here, begin with a central element of desire. 

Desire in its very nature, clasps people with an insatiable appetite and pulse for action. If you have a burning desire to succeed, nothing can stop you from becoming a winner, a leader, or a high performer.

Desire, like most things is not something you are born with. It is a force and power which can be induced through the senses such as sight, hearing and smell. Let me give you an example.

In my book ‘Akongne-the ramifications of love’ I talk of the chemistry and manifestation of infatuation. When you see a beautiful woman or man, it does something to you. It triggers a power or force that will either die a natural death, or will become a furious fire. That depends on what you do with it from that point onwards. When you desire something, say a good job, it will never happen until you crystallize such a desire into a physical reality, something you can see, hear, smell or touch.

Conclusively, desire alone will not accomplish your dreams; it is just the fuel, your adrenaline. Imagine a plane without wings or turbines, it won't go anywhere. The same goes for someone who only has desire. You must have heard about the 80/20 rule, that 20% of the people in the world have 80% of all riches because 80% of the people in the world only desire things but are not prepared to do what it takes to get what they want and so they have only 20% of desire.